Here is a book that makes the study of Macroeconomics accessible to MBA aspirants or those who are currently management students at the undergraduate or the postgraduate levels. The book follows an easy to read format and a simple application-oriented structure, which supplemented with practical examples.
Divided into 4 Modules, it includes topics that range from ‘Market Dynamics’ to ‘GDP’; from ‘Inflation Rates’ to ‘Analyzing Economic Statements’. A Glossary of business and economic terms and ‘economics snippets’ that intersperse the entire book make it a balanced and interesting book to read
A useful reference guide for students and teachers of Business Economics
Price: Rs. 550 /- + Rs.35/- postage and handling
To order:
Send us your Cheque/DD/MO in favour of IMS Learning
Resources Pvt Ltd payable at Mumbai[add Rs.20/- for
outstation cheques] along with the following details:
Name, Address, Tel No., E-mail and the title ordered.
How does a cruise impact the lives of people in an
irreversible way? Why should a stockbroker be away
from his arena for so long? Whom will Cupid’s
arrow strike– the youngsters or the middle aged?
Why should a beautiful starlet agonize over a hunk
who doesn’t respond to her advances? What is
a scientist doing on board?
The answers to these questions will unfold as you
read the story. A socialite and a young boy with stars
in his eyes will also tug at your heartstrings. You
will also empathize with the revelations of an ex-army
general. All this and more…
The story comprises nine chapters. One important
element is that Nautical Miles is a novel with a difference.
Though it narrates a story, its purpose is not limited
to the writing of fiction. It aims to enhance vocabulary
by weaving it in the context of various situations
and characters. As you go through the story, you will
discover that at some places, the usage and word choice
tries to account for the quirks and complexities of
the English language. Exercises with respect to concepts,
idioms and usage will enable students to be proficient
in English without being subject to pontification
or the rote method of learning.
Price: Rs. 150 /- + Rs.35/- postage and handling
Group
Discussion
Group Discussions and Personal Interviews are the
only hurdle between you and the B-School of your choice,
once you have maximised your test scores. If you have
the urge to enter one of the best B-Schools in the
country, the next step should be to understand the
method to deal with GDs and ace them.
The New G.D. Path Finder
Complete Guide to Ace Group Discussion
The Group Discussions Book is targeted primarily at
B-school applicants who will not only find general
tips on how to ace the GD sessions during the admission
screening at top B-schools, but also to read essays
on various topics that may be debated at the GDs.
These essays will enable students to form an idea
of the kind of topics they may be asked to discuss
and also provide a basic knowledge platform from which
they may launch into further research and draw their
inferences
Price: Rs. 150/- + Rs. 35/- postage and handling
Personal Interview
Book
The Personal Interview book is aimed to help anyone
who is about to face an interview…be it for entry
to a B-school, or a job interview. The book familiarise
individuals with all that they need to keep in mind
when they appear for an interview. The readers gets
an idea of the questions they might face in an interview,
the right way to tackle them and all the other do’s
and don’ts.
Price: Rs. 100/- + Rs.35/- postage and handling
GK Power Pack
Reading the newspaper or watching news on television
are highly recommended activities. Yet, there are many
of us who do not find the time towards them. And there
are some of us who are quiz buffs – we like to
be asked questions, we like to have answers to the most
obscure of questions. This book is meant for all such
people.
Price: Rs. 120/- + Rs. 35.00 postage and handling
Quantitative
Skill Builder
A comprehensive guide to Problem Solving, Data Interpretation
and Data Sufficiency for aptitude tests like CAT,CET,GRE
and others.
The book contains three sections: Problem Solving Data Interpretation Data Sufficiency
The book will help you build your quantitative skills
and problem solving abilities.
Price: Rs.150 + Rs.35 for postage and handling
Communication-Skills
Builder
This book addresses various aspects of Communication
Skills Building, it adopts a holistic approach towardscommunication
like business, public or personal interactions. Although
focused on students who want to brush up on or develop
their skills of communication as they prepare to embark
on their respective career paths, the book holds a
wealth of information for any individual who wishes
to hone his communication skills. It may also be used
as text or reference by students who are pursuing
formal degree courses in communications.
Price: Rs. 150/- + Rs.35/- postage and handling
English
Proficiency
A comprehensive guide to Verbal Ability,Verbal Reasoning
and Reading Comprehension for all aptitude tests
The book is a complete guide to Verbal Ability, Verbal
Reasoning and Reading Comprehension.It will help you
enhance the skills needed to ace the Verbal and RC
section of all aptitude tests like CAT,CET,GRE,GMAT
and others.
Price: Rs.150 + Rs.35 postage and handling
The MBA
Career Guide
The MBA
Career Guide is meant for all of you who are looking
for the guidance necessary to make an informed choice.
Right from explaining the MBA degree to beginners, the
book guides the readers step-by-step through the entire
process of doing an MBA. It tells you about the factors
you should keep in mind before deciding to do an MBA,
how to choose your B-schools and specialisations, what
are the traditional and emerging specialisations and
careers, how to finance your education and, you will
be amazed, even what not to expect from B-schools.
Experts from different fields, including Deans, Directors
and HR heads talk about their expectations and experiences
and what it takes to reach the top. And, once you
reach the top, how to maintain equilibrium and balance.
Thus, the book is not only packed with information,
it also teaches you to have the right perspective
in the face of the competition and demands of the
workplace.
Price: Rs. 195/- + Rs.35/- postage
and handling
CET Exemplar
This
Test Exemplar will prepare you for the CET. This book
contains three sets of question papers for the test.
These tests challenge your Analytical and Verbal skills
and examine your General Awareness quotient. Take them
as real tests – time yourself, check your scores,
analyse your performance, move on to the next test.
See your scores improving and your confidence soaring.
Price: Rs. 150/- + Rs.35/- postage and handling
IIFT/FMS Exemplar
This IIFT/FMS Exemplar will help you prepare for
the IIFT and FMS tests. This book contains three sets
of question papers for each test. These tests challenge
your Analytical and Verbal skills and examine your
General Awareness quotient. Take them as real tests
– time yourself, check your scores, analyse your
performance, and then move on to the next test. See
your scores improving and your confidence soaring.
Get ready to enter the B-School of your choice.
Price: Rs.150 + Rs.35 postage and handling
XAT Exemplar
5 Sample Questions Papers of the XAT test.
3 Sample Tests
These tests challenge your Analytical and Verbal Skills.
Features:
3 Sample Tests for each. Comprehensive Analysis of the tests.
Price: Rs.150 + Rs.35 postage and handling
CAT Exemplar
Students from Engineering, BMS, B.Sc., B. Com, B.A,
Law, Medicine, Architecture, etc. this is a functional
practice test book for you.
CAT Exemplar:
The book includes 5 Test Papers based on 5 years'
CAT with detailed Explanatory Answers to broad base
your test-taking strategy.
This book enhances and supplements your learning
at all stages of your preparation. Use, it as a tools
pre-cursor to a formal preparation to acclimatize
yourself with the test. Or, use the book as a supplementary
mid-prep guide to enhance your learning capability.
It also features:
A comprehensive analysis of the test papers.
Strategies on how to take the test
A brief overview of the kinds of questions that
have been asked in the last 5 years CAT papers.
Price: Rs. 160/- + Rs. 35/- postage and handling
Avenues
Career Guide
A perfect guide for HSC students in identifying career
aptitudes, selecting the right career and identifying
the best educational programs for the desired career.
The book offers the following feature:
Self-assessment tools
Career alternatives after HSC
Profiles of top institutes in various fields.
Price: Rs. 175/- + Rs.35/- postage and handling
Study
Abroad Engineering (Undergraduate)
This book is a treasure trove of information on undergraduate
engineering studies in the US as
well as in other countries like UK, Ireland,
Germany, Canada, Australia and New Zealand.
Though the primary focus of the book is the US, we
wish to inform you about other countries too so that
your vision is not limited only to the US. Another
reason for doing this is that financial aid is very
limited in the case of undergraduate studies; if you
are going to spend your parents’ money or take
a loan to finance your studies, it may help to know
that the expenses you incur could be less in another
country and that you may actually gain valuable knowledge
in a field of engineering that you had not thought
about earlier.
This book is meant for you as well as your parents
since it’s they who play a major role in the
decision making process. Starting with the history
of engineering studies in the US, the book goes on
to touch on a wide range of topics, including social/cultural
issues that parents and students should consider during
the planning process.
Price: Rs. 100/- + Rs.35/- postage and handling
Study
Abroad Engineering (Postgraduate)
This book intends to guide you through the process
of postgraduate engineering studies abroad. The book
is a rich source of information on US, the country,
the education system in US, engineering studies in
the US, the process of selecting the engineering schools,
the tests, the admission process, calculating costs,
the visa process and other details. The book also
introduces readers to postgraduate engineering studies
in other countries like the UK, Ireland, France,
Germany, Canada, New Zealand and Australia.
This will help them to weight the pros and cons of
studying in different countries and will help them
to zero in on that country that best meets their needs.
Send us your Cheque/DD/MO in favour of IMS Learning
Resources Pvt Ltd payable at Mumbai[add Rs.20/- for
outstation cheques] along with the following details:
Name, Address, Tel No., E-mail and the titled ordered.
